However, nearly 3,000 people died on the UK’s roads in 2008/09. We are committed to reducing these figures through our partnership with Dorset RoadSafe and the provision of a suitable range of risk reduction initiatives that they support.
From January to November 2009, 307 people were killed or seriously injured on the roads in Dorset, 30 of which were children. We are actively addressing this issue because we believe we can reduce deaths and serious injuries on our roads.
The Department for Transport’s consultation on a road safety strategy “Beyond 2010” proposed challenging new 10-year targets.
With Dorset RoadSafe, we will focus efforts on improving the delivery of road safety locally. Through better use of data, more systematic information sharing, better evaluation and supporting skills development. In conjunction with our partners, we will focus on dealing with bad road behaviours. We will work with partners to target specific road users and routes across out the County.
The target road user groups are:
Car drivers (particularly younger drivers aged 17-24yrs), Car passengers and Motorcyclists
The key risky behaviours to be addressed are:
Mobile phone use
Seat belt wearing
Bad and careless driving
Drink and drug driving